Within the project a workshop on branding for libraries is planned. Our workshop proposal titled as New Opportunities, New Behaivours, New Consumers is accepted by the review committee of QQML2015 (7th International Qualitative and Quantitative Methods in Libraries). QQML2015 Conference will be held on 26-29 May 2015, in Paris, France.
In this two hours workshop participants will learn about branding, how libraries can use branding, what tools are available and how to evaluate the metrics. This workshop is one of the outcomes of the project. It is a training service for librarians.